Everywhere in the world, societies – acting as communities – set up institutions or just use already existing ones, leading to their own reproduction.This reality relies on the use of language, which not only influence people, but also socio-culturally shapes their minds. This paper has the goal of discussing mind formatting institutions that smoothly “manipulate” people into being “good citizens”, from their early ages to the end of their lives, thanks to language, understanding manipulation as a amoral tool
